Having previously catered to a variety of British and International clients, including Tesco, Lloyds TSB, Admiral Insurance, Unilever and Nike, the highly experienced team at Costello are renowned for their excellent service and cost-effective teambuilding programs.

The website has undergone a complete facelift and has a visual (picture-led) navigation style that has minimal text but maximum impact. We invite you to click through this tidy and dynamic website at www.costelloevents.co.uk and read about the numerous teambuilding activities designed for small agencies and large corporations alike.

To take advantage of this recruitment-only discount, start thinking about your summer party or any other excuse for a day out to motivate your team, and send an enquiry through the Contact pages. This offer will be expiring at the end of April 2010 so act quickly!

www.costelloevents.co.uk

If you are an ONREC reader, please enter ONREC10 in your enquiry to redeem your discount.

If you are a RECNEWS reader, please enter RECNEWS10 in your enquiry to redeem your discount.

During this time the number of recruitment agencies in the UK alone has tripled . Alongside technological developments which have quite literally changed the face, geography and nature of recruitment. We are now in a socio-economical climate where modernisation is prized and flashy designs are a sign of the times, but JM have refused to follow the crowd and instead have created an original new website that embraces classicism and abstract imagery.

Partnered with recruitment web development and marketing specialists 4MAT since 1999, this front-end revamp of their original dotVacancy2 platform is visually distinct, representative of their business plan and historical development. “We’ve been around for a long time and have already survived a couple of recessions,” says Alan Bawden, Director of the JM group. “This put us in a unique position from which we could draw on our experience and improve our business over the past year. Now that economists are predicting improvements for 2010, we took the opportunity to change the look and feel of our site – to reflect the consultative nature of our recruitment business and move away from the “stack ‘em high and sell them cheap” philosophy of some of our competitors.”

The end result is a classically effective website with modern visuals that contrast with their jaded competitors’ sites. Their flash-focused rivals may scoff at the simplicity but surveys are finding that as a result of the current recession, people are indicating an overriding preference for tradition and abstract interpretations of minimalism, and in JM’s case, this has already been proved by the overwhelming number of leads the new site has generated (both client role requests and candidate registrations).

“We are an executive search, selection and contracts recruiter, and I believe that we have fully seized the opportunity to align our business plan with the website,” continues Alan. “We have always had a clear focus for the website, for which ROI is a key criteria. We didn’t want a brochure site, we want to interactively update pages as and when required to ensure our content remains up to date and relevant to our target audience.”

Further investment in a comprehensive digital marketing campaign including search engine optimisation (amongst other things, the JM group are top rankers for the search query “IT recruitment London”) and AdWords sponsorship, combined with a consistent PR campaign will look to consistently drive both clients and candidates to the site.

With over 10 years experience, global independent recruitment firm Red Commerce is envied for its market stature as one of the top four IT recruiters in the UK, having appeared in Recruiter Magazine’s Hot 100 in 2009. As one of the largest Global SAP specialist recruiters, they have now further entrenched their reputation by kicking off the new decade with the launch of an innovative new website.

Adopting various shades of the corporate colour that lends itself to their name, the new site (www.redcommerce.com) presents itself as informative and professional. The content-rich site is complemented by slick, state-of-the-art video testimonials* from both clients and candidates, as well as a Flash stack gallery on the home page that presents employee testimonials on iPod-style employee album covers (complete with autograph). Harnessing these popular technologies has enabled these recruitment professionals to demonstrate personality and give them a relevant edge that their competitors lack.

Whitepapers on all things SAP will be published in Red’s Knowledge Centre, and for visitors who enjoy more of a web2.0 site experience will want to hit the blog. With blog posts written by global SAP professionals, it features blogger profiles, blog comments and people categories. These sections are fully integrated with social media websites, further exemplifying Red’s targeted industry knowledge and technological awareness.

An intelligent job search function has been built into the site, whereby a relevancy percentage will be displayed for each search, and any search term is able to be saved as an automated job alert. These elements, combined with the clean navigation and prevalent calls to action, allow the site’s visitors to have positive, straightforward and relevant journeys.

“The development of the website led us to see that we needed to be more creative than the ‘usual’ recruitment websites,” explains Richard Vercesi, CEO of Red Commerce. “This development period has allowed us – with the website – to better represent the SAP professionals we serve. We also wanted to give the wider SAP community a real opportunity to get to know us and what we stand for and with the aim of making it as interactive as possible.”

Red Commerce’s dynamic new website is the epitome of reputation, trust and long-standing relationships. Go forth and see Red.

Note: Recruitment digital marketing specialists 4MAT rolled the site out in two months and are currently operating an SEO campaign for Red Commerce.

*3rd-party video integration with Brightcove.

Sourcing and supplying staff both in and beyond the British shores, MBA’s offices can be found in France, Germany, Belgium, Switzerland and Holland. Each site now has its own interface, with the Swiss and Belgium sites each having two due to the prevalence of two languages in each country. Furthermore, each interface will be fully optimised in order to rank on the international search engines, thereby fully enabling candidate and client accessibility to the site that is linguistically and subjectively relevant to them. This pan-European search engine optimisation forms part of a larger digital marketing campaign that 4MAT will be undertaking as part of their ongoing service to MBA.

Conscious of the different audiences MBA are catering for, the website adopts a clean navigational style alongside a universally appealing design. This design carries through into the candidate community area to ensure continuity and ease of understanding.

“Whilst many of our competitors have had to reduce overheads in 2009, we have adopted a new website that better suits our multinational clients and candidates,” commented Mike Garlick, MD of MBA. “We have streamlined our approach to recruitment and the new website will ensure new clients and candidates can be supported. This year we have invested in our marketing function to continue our best practice approach to recruitment.”

And what better way to do this than by launching a brand new website (www.prospect-us.co.uk) after starting a new partnership with long-established recruitment web design agency 4MAT.  This bright and colourful website is a visual manifestation of the company’s ethos that stands out not only against their competitor sites, but against the traditional recruitment web style that has prevailed over the past 3 years.

Embracing split-navigation in order to colour-coordinate client and candidate areas, this multi-interface domain comprises of six sites including an external jobs board (jobs.tactcare.org.uk) and uses 4MAT’s dotVacancy3 software to post jobs on the ProspectUs sites and Tact directly. The site offers two application methods – the standard apply options for regular (non-featured) jobs, and a downloadable pack for those roles that are advertised by external clients. These advertised jobs enable an interactive employer function in the back-end of the website: each vacancy’s applications allow exportable data including the statistics surrounding each download and application, as well as user behaviour information.

Where ProspectUs differ to standard recruitment agencies is their sub-business in recruitment advertising, design and communications. Drawing on their extensive knowledge of their industry including an understanding of the sector’s values and monetary priorities, they have had enviable results from their creative advertising solutions, intelligent response-handling services and independent comms/design campaigns. A ticker of design work scrolls through this section of their website to provide examples to interested parties.

ProspectUs’ passion is for people – not surprising given the area in which they work – and unlike their competitors, they ensure that this value isn’t lost to commercial and economic influence through their operation of a non-targeted/non-commission-based structure for their agents. The rhetoric and imagery across the site reflects this transparent accessibility and desire for constant improvement of the “us” – in an effort to keep it web2.0, they have even facilitated a comments section to gain feedback about their new website.

David Gold, CEO of ProspectUs, sums up the project. “When we first approached 4MAT, we knew we needed their online recruitment expertise but were genuinely concerned with the very real possibility of them building us a ‘me-too’ website – especially as their clients are all recruitment companies. ProspectUs is unique in the Not-for-Profit marketplace in which we operate – we’re passionate about the sector and align many of our values and ideals with the 1,500+ organisations we work with. It was this uniqueness we wanted 4MAT to capture and then bring it to life in our new website – a site where visitors (both clients and candidates) would instantly feel they’d arrived at the right place. So there was the proposition….build us a website that is ProspectUs. The creative journey was not without its challenges (expected) but the site that has been created is exactly what we asked for (delighted). It is very…. ‘Us.’”

Working intently with digital marketing agency 4MAT since August 2009 to create branding for a fully-functional web site, the Talent Quest team will provide comprehensive and intelligent recruitment solutions into the Media, Games & Interactive Entertainment, IT, Digital, Technology and other commercial sectors by working in partnership with organisations and aligning themselves to the specific company goals in order to recruit the best.

Having already proactively developed an online buzz preceding their launch through social media sites including Facebook, Twitter and LinkedIn, the brains behind Talent Quest are no strangers to buzz marketing and brand awareness for the recruitment industry. Leigh Johnson, Director and Talent Acquisition Specialist, says “Candidates and clients alike are on social networking sites, so it’s important to ensure your brand has a presence. If you don’t have hits or followers, it’s not unlikely for your company to slip by the wayside, so we’ve ensured that we’ve hit the ground running.”

The website embraces standard functionality including quick applies, registration forms, quick CV drop, job alerts, short listing, and post a vacancy, and phase two of www.tqrecruitment.com will include RSS feeds and blogs to complement their social network and web2.0 goals. The Talent Quest team are also planning on developing their Career Centre offering – already their article “the art of body language” has been picked up by search engines and is bringing a lot of relevant traffic to the site, and demand for more articles has been noted. “This feedback has come not only from visitors of our core site, but through our social media links,” continues Leigh. “People keep coming back for more, which is indicating that our goal of both working and recruiting intelligently is hitting home with our audiences.”

Marrying orange and blue on the website reflects the Talent Quest work ethic: calm yet vibrant, hip yet classic, passionate yet reliable. These values, combined with a realistic and adaptable attitude towards business development in a recession, give Talent Quest a unique position from which to raise the recruitment bar.

As well as embracing all standard recruitment site functionality, Lawrence Harvey’s new site complements their global reach through a clever job search functionality that recognises the users keyboard language when it comes to their search: eg. SAP and London, SAP und Berlin, SAP en Maastricht.

These features exemplify the candidate focus motivating the team at Lawrence Harvey. The cutting edge design and multiple calls to action facilitate online interaction for candidates looking for jobs in the SAP, IT & Banking Technologies, Energy, Accountancy & Finance and Oil & Gas markets. The interactive job search is an added embellishment on this non-static and aesthetically pleasing site that reflects the fast-paced but user-friendly company.

“Due to working in dedicated niche markets, Lawrence Harvey has been one of the fastest growing recruitment consultancies across Europe,” says Tom Glanfield, Director of Lawrence Harvey. “So when selecting a partner to take responsibility for our website and e-marketing, 4MAT was top of our list. They have an intelligent, structured approach and designed our site in line with our growth strategy. Their delivery is second to none, they’re not scared to push you, and I feel safe in the knowledge that our website is being handled by a team of dedicated professionals.”

Phase Two of the web launch will include bespoke timesheet development, and more multilingual additions.

By Nadia Owen, 4MAT Business Communications

Following months of competitor research, attenti’s team found a gap in the market regarding service levels and consistency, and so positioned themselves as quality executive recruiters who are professional, attentive, knowledgeable and talented.

As with the organisation, the website is transparent, user-friendly and accessible. In a daunting time for jobseekers, this brochure website is visually reassuring with floral imagery signifying growth – the green shoots of the future. Their honest and conversational copy and navigational setup further reflects their unique ethos.

Have a look at recruitment’s latest contender at www.attenti.co.uk

By Nadia Owen, 4MAT Business Communications

With 2 interfaces (Not For Profit and TPP Newman), this easy to use website reinforces the well-known TPP brand and encourages interaction from both a client and candidate perspective. With a massive focus on ensuring the candidate service is first-rate, TPP’s consultants stick to their principles when it comes to candidate relationship management, as they know that today’s candidates are tomorrow’s clients. This dedication is further demonstrated with the vast amount of advice in the Candidate section of the website, ranging from standard CV advice to advice for new members of the charitable sector, to specific area advice (PR, Marketing, HR, Medical, Finance, Volunteering etc.)

TPP’s digital marketing executive, Stewart Young said: “As our old site was built on dated technology it was vital that we revamp our online strategy. We therefore turned to 4Mat to help us really make our website work for us once more and we’re delighted with the results.”

TPP run numerous events throughout the year, and their Events section of the website exemplifies this, with a variety of content-managed pages added and adapted as these events come and go. The subject matter is all applicable to TPP’s existing and potential clients and candidates, and all with the goal of education and improvement. Add to this TPP’s corporate social responsibility notes, this really is an agency that lives up to its commitment claims. Let the competition have their over-the-top websites: TPP’s content shines their way to the top.

By Nadia Owen, 4MAT Business Communications Executive

Alas, when I was younger, there was never a decent way of finding my ideal job, but people these days have it lucky, with websites like Travel Trade Recruitment providing the best opportunities to those wanting a career in travel, leisure or hospitality. Their web portal brings a variety of jobs ranging from entry level to senior management positions to those wanting a step ahead in one of the most lucrative global industries.

Current titleholders of The Globe Travel Awards’ “Best UK Travel Recruitment Consultancy” and with a string of other awards and accreditations behind them, this specialist agency have been on the scene since 2001. With an in-house design reminiscent of the broadsheets of yesteryear, and enlisting 4MAT to power their recently re-launched website with all the latest in recruitment functionality, including updated job alerts, search profiles and candidate community, the site has also been integrated with WorldPay, as Travel Trade Recruitment sell a variety of books and training courses online, such as those from Amadeus, Sabre, Galileo and Worldspan.

As well as providing industry news and legislation changes that are relevant to jobseekers in these times of economic uncertainty, Travel Trade Recruitment’s rebranded website facilitates a variety of functions and information in a simple visual format. The staff live and breathe travel, and that’s reflected in the web presence and award history. This is a website that does more than just advertise a job; it enables career development, and lives up to the definition of hospitality.

Now, to see which travel company is recruiting…it’s never too late to chase the dream!

By Nadia Owen, 4MAT Business Communications Executive